Biden indicators order to take motion towards Massive Tech and enhance competitors “throughout the board”

The White House will announce a new executive order on Friday aimed at tackling anti-competitive practices in big tech, work and numerous other sectors, CNBC’s Ylan Mui reported.

The comprehensive arrangement, which includes 72 measures and recommendations involving a dozen federal agencies, is intended to reshape thinking around corporate consolidation and antitrust laws, Mui reported in CNBC’s “Squawk Box”.

According to a White House leaflet on the order published on Friday morning, these goals and initiatives include:

• Lowering prescription drug prices by helping government and indigenous efforts to import cheaper drugs from Canada
• Allow hearing aids to be sold over-the-counter
• Call on the Federal Trade Commission to “question previous bad mergers” that previous governments let slip
• Encouraging the Federal Communications Commission to restore “net neutrality” rules that were reversed during the Trump administration
• Request to the FCC to block exclusive contracts between landlords and broadband providers
• Establishment of a “White House Competition Council” to guide the federal response to the growing economic power of large corporations

“The impetus for this executive order really lies in where we can encourage more competition across the board,” said Brian Deese, chief economic advisor to the White House, in an exclusive interview with Mui.

Through its technology-related measures, President Joe Biden’s order aims to ensure that the largest companies in the industry wield their power to override smaller competitors and exploit consumers’ personal information, Mui said.

The ordinance will ask regulators to adopt reforms such as increased scrutiny of technology mergers and a greater focus on measures like “killer acquisitions,” where companies buy smaller brands to take them off the market, Mui said.

The tightened grip of the technology giants has led to a decline in innovation, Deese told Mui.

These platforms have “caused significant problems,” Deese said. These include “privacy and security issues for users” and “small business entry issues,” he said.

The executive order “is not just about monopolies,” said Deese, “but about consolidation in general and the lack of competition when you have a limited number of market participants.”

He noted that some research suggests that wages are lower in more concentrated markets dominated by only a handful of companies. A White House factsheet cites a May 2020 Journal of Human Resources paper that based on data from CareerBuilder.com, it found that market consolidation points to a double-digit percentage decline in wages.

The order will be announced just weeks after the House Justice Committee voted for six antitrust laws to reinvigorate competition in the technology sector.

The draft laws that would make it more difficult for dominant companies to complete mergers and forbid certain common business models for such companies have been significantly pushed back by those concerned that they will not go far enough or have unintended side effects.

In late June, a judge dismissed complaints from the Federal Trade Commission and a group of attorneys-general alleging that Facebook illegally maintained monopoly power.

Biden’s executive order also calls on the FTC to enact new rules for Big Tech’s data collection and user monitoring practices, and calls on the agency to ban certain unfair competition practices in internet marketplaces, Mui reported.

The arrangement could provide some relief to small and medium-sized businesses that have complained about the supposed crippling influence of tech companies like Amazon, Apple, Facebook and Google on digital markets.

Biden’s executive order does not unilaterally impose its will on big tech companies, but instead calls on the independent FTC to take action.

But new FTC chairman Lina Khan, a Biden appointee who, at 32 years old, was the youngest person to ever hold the role when she was sworn in last month, already has a reputation as a vocal advocate of regulatory reform and tightening developed for technology giants.

Amazon is demanding that Khan be excluded from ongoing investigations into his business, arguing that it lacks impartiality and that it has repeatedly said the company is “guilty of antitrust violations and should be liquidated.”

This story evolves. Check back for updates.

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